Kids Stuff Superstore is a family-owned business founded in 1981 by Gene, and Judy Francis, operated by daughter and son-in-law Karla and Aaron Pederson. Starting from humble beginnings, Kids Stuff Superstore has grown to over 35,000 Square Feet of Showroom locations in Omaha, NE, and Lincoln, NE. As a result, Kid's Stuff Superstore has become the largest independent baby and children's specialty store in the Midwest.
At Kids Stuff Superstore, our buyers search for unique merchandise not found at 'big box" stores. Our selection of products is typically found in boutiques, and an enormous selection is found only at mass merchants, Kids Stuff Superstore is truly a "one-stop" shopping experience. Our trained staff looks forward to walking you through and answering all your questions, helping you be assured you made the right decision with your purchase.
eChildstore.com is the online shopping website for Kids Stuff Superstore. Here you will find one of the largest selections of online products offered anywhere. We continuously add content and products to make our website a great resource for parents and parents-to-be. When you call our customer service department at eChildstore.com, you're connected with a trained staff member who works on our showroom floors. This is to be assured that someone will answer your questions with hands-on product experience. We believe this sets our website apart from many others that don't have actual retail stores.
Thanking you from our family to yours,
Gene, Judy, Karla, Aaron